Video SEO is the process of improving the visibility, also called the ranking, of a video in search engines allowing it to ideally show up on the first page of the search results.
Since the majority of people click on a result on the first page, your video should show up on the first page for maximum results.
To properly SEO your video here are some of the things you need to do …
- Name your video file using your targeted keywords
- Title your video using as many keywords as is natural for the viewer
- Provide an extensive video description which includes your NAP, website and social media contacts
- Include a keyword rich transcript
- Create an eye-catching thumbnail
- Embed the video on your website